I searched with code and found that it is already registered to a different EA account (some  account). If you already posses such EA account then we suggest you to login to game with that EA account to play the game. However, If you do not have any such EA account then we request you to contact the retailer to get a replacement copy of the game. 

Note: Some letters from account name are omitted with * to protect account security.

If you have forgot the password for the account, please visit the below given link to retrieve the password for the account: https://profile.ea.com/forgotpassword.do